Content & Thought Leadership

SET THE
NARRATIVE

We think like journalists because we are (former) journalists.

Building authority in today’s volatile media landscape takes more than a newsletter and a company LinkedIn. You need original ideas. You need a point of view. And you need a narrative that will connect with your audience.

Method’s team of former top-tier journalists expertly finds and shapes these narratives into compelling content and thought leadership. Each piece of content is researched and produced to the highest editorial standards. You’ve got something to say — we’ll get your audience to listen.

Our content methodology.

From robust white papers, reports and op-eds to short videos, speeches and blog posts, we approach every piece of thought leadership with the discerning eye of a journalist.

Once we’ve found the big idea, we’ll translate it into storylines, campaigns and assets that can be activated across a variety of multimedia platforms — whether owned, earned, paid or shared.

Strategic content and thought leadership are not only a route to increased awareness, but also a way to:

Establish

your expertise and perspective as a trusted industry leader.

Generate

new media opportunities and earned coverage.

Drive

growth through increased credibility and brand recognition.

Our deep experience working in the media gives us an intuitive understanding of the stories that reporters and editors are seeking. And the pedigree of our writing team means we can create powerful and persuasive content with minimal executive review.

Because we’re an integrated PR and marketing agency, our work is never siloed and our thought leadership content is never left out in the cold, waiting for clicks. With in-house research, writing and design capabilities, we can bring your big idea to life — and make sure it gets seen on all the relevant channels.

Let’s talk