Financial technology — fintech — is a vibrant field that continues to attract record levels of investment and drive the business world’s digital acceleration. We love working with fintech clients because their services are crucial to helping people and companies achieve financial success. But it’s a complex industry, and a highly regulated one, which is why clients value our deeply experienced fintech team.
Quicken, one of the original fintechs, has been a Method client for two years — a pivotal period for the provider of popular personal finance software. We’ve helped the company launch Simplifi by Quicken, a web and mobile app designed to help a new generation of digital natives easily stay on top of their finances. With our behind-the-scenes work, Simplifi has been named the “best budgeting app and tools” by The New York Times’ Wirecutter two years running and recognized as an honorable mention in Fast Company’s Innovation by Design Awards. Most recently, we helped Quicken announce the next phase of its corporate evolution: landing an exclusive in TechCrunch on the news that the big fintech investor Aquiline Capital Partners was taking a controlling stake in the company.
Since Blend became a Method client six years ago, we have worked with them through nearly $1 billion in funding rounds, leading to a July 2021 IPO that valued the company at $3.6 billion and received broad media coverage. Along the way we’ve helped elevate Blend’s brand as a leading provider of SaaS to the consumer lending industry, with a platform that supports more than $5 billion a day in mortgages and loans. We’ve successfully nominated Blend for a raft of industry awards, including Forbes Fintech 50; Fortune 40 under 40; Fast Company Innovation by Design; and Inc.’s Best Workplaces. And by positioning Blend executives as thought leaders on housing and lending trends, we’ve regularly placed CEO Nima Ghamsari and Tim Mayopoulos, president, on Bloomberg TV and other outlets.
Adyen, a Netherlands-based provider of digital retail payment platforms, was already an established player in Europe when it partnered with Method in early 2018. But heading into its IPO in the middle of that year, Adyen needed to raise its profile and brand awareness in North America and internationally. Since successfully going public, Adyen has seen its stock rise more than 8-fold, and we’ve helped make its quarterly earnings a much-anticipated media event for Bloomberg, Insider and other outlets. Method has used key moments to showcase Adyen’s role in powering the likes of Facebook, Uber, Airbnb, Netflix and Spotify.
Method has also created unique research and narratives on the future of retail, positioning Adyen as the partner helping retailers protect their brick-and-mortar assets while also powering their digital growth. That story is resonating. Covering Adyen’s stand-out first-half results in August 2021, Fortune’s Jeremy Kahn wrote: “For investors looking to play the pandemic’s acceleration of ‘omnichannel’ shopping, payments provider Adyen might be as close as it comes to a sure bet.’’